In this episode of Linked Up, host Sam Szuchan interviews Audrey Chia, founder of Closed With Copy, a successful copywriting consultancy.
Talking with Sam, Audrey shares her inspiring journey from working in advertising to building her own business through LinkedIn.
After facing (massive) underappreciation in her corporate role, including a pivotal moment when management “jokingly” questioned her desire for higher pay, she decided to take full control of her career.
Despite initial struggles with no clients for six months, Audrey leveraged LinkedIn to build a thriving consultancy, growing to over 46,000 followers and matching (then exceeding) her previous salary.
Highlights include:
Her transition from traditional advertising to running a successful copywriting consultancy
How she strategically positioned herself as an "AI supercharged copywriter" to stand out
The evolution of her LinkedIn content strategy from top-of-funnel engagement to targeted authority-building
Practical advice for professionals looking to build their presence while still working full-time
Important insights about the mindset and financial preparation needed for entrepreneurship
Guest: Audrey Chia, Founder of Closed With Copy
Audrey’s LinkedIn profile: https://www.linkedin.com/in/audrey-chia/
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